…by finding out if successful people are talking about them. I ran across a video on goal setting by someone I hadn’t heard of, Zig Ziglar. The video I saw was interesting and the content checked out, but I was still suspicious: who is this guy? Is he legit?
Then I got an idea. I typed his name into the search field on Seth Godin’s blog. Lo and behold, there he was. Several blog posts not only mentioning the very same man, but celebrating him and his methods. This guy is for real.